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网络时代的营销与传统的营销方式有着非常大的不同,主要表现为营销范围更广、速度更快、供需双方见面很少,沟通更加方便,同时企业对客户也更为重视,除此以外客户对服务的要求也更高。忠诚的客户仍旧是企业的生存发展之本,并且是企业一笔无形的财富和长期利润的源泉,在当今的网络时代企业需要采取一系列措施赢得客户进而增强客户忠诚度以求得未来生存和长期稳定的发展。
Network marketing and traditional marketing methods are very different, mainly for the broader marketing, faster, supply and demand sides meet less, more convenient communication, but also more emphasis on business customers, in addition customers The service requirements are also higher. Loyal customers are still the foundation for the survival and development of the enterprise and are the source of intangible wealth and long-term profits for the enterprise. In today’s Internet age, enterprises need to take a series of measures to win customers and enhance customer loyalty in order to survive and Long-term and stable development.