通过重新界定旅游生态效率内涵,以秦巴4个典型景区为例进行实地调查,基于统计与计量学方法测度生态效率特征、变化趋势和影响因素.结果显示:1在年度尺度上,不同类型景区生态效率变化具有差异性;2在不同时段上,旅游旺季生态效率偏高,而淡季偏低;3游客数量规模效应的发挥和以电力为主的能源利用结构的改善有助于提升生态效率;4景区管理在生态效率提升方面未发挥稳定作用.最后提出游客接待、能源利用和管理水平提高策略持续推动秦巴景区旅游生态效率提高. Through redefining the connotation of tourism eco-efficiency, taking four typical scenic spots of Qinba as an example to conduct site survey, the eco-efficiency characteristics, trends and influencing factors were measured based on statistics and metrology methods.The results showed that: 1 on the annual scale, different types of scenic spots The ecological efficiency of tourist season is different; 2 in different periods, the ecological efficiency is high in the tourist season and the off-season is low; 3 the utilization of scale and quantity of tourists and the improvement of the energy-based energy utilization structure help to improve the ecological efficiency; 4 The scenic area management did not play a stabilizing role in ecological efficiency improvement.Finally, the paper proposed that tourists reception, energy utilization and management level improvement strategies will continue to promote the tourism eco-efficiency in Qinba Scenic Area.