社会责任是媒介的根本属性,重视和履行社会职责,引导社会舆论为社会发展目标服务,促进和推动各种社会实践的开展是时代赋予媒介的首要历史使命。地方电视媒体作为媒介系统的重要组成部分,要不断适应任务和使命的需要,围绕社会发展目标, Social responsibility is the fundamental attribute of the media, attaching importance to and fulfilling social responsibilities, guiding social public opinion to serve the goal of social development, and promoting and promoting various social practices are the primary historic missions entrusted to the media by the times. As an important part of the media system, local TV media should constantly adapt to the needs of missions and missions, and focus on the goals of social development.