一个崛起的大国一定要有自己的世界级品牌。中国企业家从没有放弃建立世界级品牌的梦想,联想、海尔等都在走出国门,迈向世界。但进入21世纪的中国本土品牌的国际竞争力并没有与国力同步增长,中国品牌既有外患也有内忧。外患是指一批中国品牌在全球 A rising power must have its own world-class brand. Chinese entrepreneurs have never given up their dream of establishing world-class brands. Lenovo, Haier, etc. are all going abroad and marching into the world. However, the international competitiveness of Chinese domestic brands entering the 21st century has not been growing at the same pace with their national strength. Both Chinese and foreign brands have internal worries. Foreign affair refers to a group of Chinese brands in the world