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作为“智慧地球”与“智慧城市”概念在旅游活动中的具体运用,智慧旅游是借助物联网与信息化平台,进行旅游产业智能化。在桂林开展智慧旅游,这不仅能够完善桂林的城市功能,而且可以加快桂林旅游产业转型升级,从而提升桂林作为国际旅游胜地的核心竞争力。通过分析智慧旅游的内容及特征,在此基础上建立一套由资源配置、旅游服务、客户感知三个方面组成的智慧城市评价体系,根据指标逐一对桂林智慧旅游发展现状进行分析,从中发现问题,并为桂林旅游发展提出有针对性的对策建议,提高桂林旅游智慧化程度,打造新型智慧旅游城市。
As the concrete application of the concept of “smart earth ” and “smart city ” in tourism activities, smart tourism is based on the internet of things and information platform to carry out intelligent tourism industry. Carrying out the wisdom tourism in Guilin will not only improve the city function of Guilin, but also speed up the transformation and upgrading of the tourism industry in Guilin so as to enhance Guilin’s core competitiveness as an international tourism destination. By analyzing the contents and characteristics of the smart tourism, a set of smart city evaluation system composed of resource allocation, tourism service and customer perception is established on the basis of this. According to the index, the status quo of the development of smart tourism in Guilin is analyzed one by one, and the problem is found , And put forward targeted countermeasures and suggestions for the development of tourism in Guilin, improve the degree of tourism intelligence in Guilin, and create a new type of smart tourism city.