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旅游商品的价值体现在是否能满足旅游者的需求,开发具有地域文化特色的旅游商品可以满足旅游消费者需求。三亚具有海洋文化、爱情文化、黎苗文化等独特的地域文化特性,基于消费者的需求,开发设计具有地域文化特色的旅游商品对三亚旅游商品行业的发展有着重要的意义。
The value of tourism products is reflected in whether to meet the needs of tourists, the development of tourism products with regional and cultural characteristics to meet the needs of tourist consumers. Sanya has unique geographical and cultural features such as marine culture, love culture and Li Miao culture. Based on the needs of consumers, developing and designing tourism products with regional and cultural features is of great significance to the development of Sanya’s tourism commodity industry.