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互联网的快速发展,改变了媒体形态,使得信息传播方式发生了很大变化。随着信息传播特点、方式的变化,也要求政府要不断创新公共危机理念和治理途径。从目前来看,我国政府危机公关中存在着政府危机公关意识缺失、网络时代下政府危机处理能力较弱、政府危机公关的制度体系建设不完备等一系列问题,如何积极探索网络时代下政府危机公关的途径和方法,对于有效治理公共危机问题、打造服务型政府具有重要意义。
The rapid development of the Internet has changed the media form and made great changes in the way of information dissemination. With the characteristics of information dissemination, changes in the way, also requires the government to constantly innovate the concept of public crisis and governance. At present, there are a series of problems in our government crisis public relations, such as the lack of awareness of government crisis public relations, the government crisis handling capacity under the cyber age, and the imperfect institutional system of government crisis public relations. How to actively explore the government crisis under the cyber age The ways and means of public relations are of great significance to the effective governance of the public crisis and the building of a service-oriented government.