保险人员在推销保险时,要讲诚信,同时要讲营销策略。在与实际和潜在客户面对面交谈过程中,是一种战术与战略的发挥机会。在谈话中,保险人员要善于察言观色,善于分析研究,从中捉摸出客户的心理变化,迅速为客户作一次类型分析,从而选出较合适的对策。 小心谨慎型:这种客户女多于男,他们对你所说的话疑问特别多。其购买欲属于大 Insurance officers in selling insurance, we must talk about honesty, at the same time to talk about marketing strategy. It’s a tactical and strategic opportunity to talk face-to-face with real and potential customers. During the conversation, insurers should be good at perusing, analyze and research, find out the psychological changes of customers, and quickly make a type analysis for customers so as to select a more appropriate countermeasure. Caution: There are more women than men and they have a particularly high number of questions about what you are saying. The purchase wants to belong to the big