通过解读《体育事业十一五规划》,抓住体育产业和科学发展观的契合点,分析了我国体育产业的现状以及与国外发达国家的差距,阐述了我国体育产业的发展历程,剖析了体育产业落后现状的深刻原因,最后指明了加快体育社会化产业化的进程,实现体育产业可持续发展的有效对策,对于发展我国体育产业有可鉴之处。 Through the interpretation of “Sports 11th Five-Year Plan”, seize the meeting point of the sports industry and the scientific concept of development, analyzed the current situation of our country’s sports industry and the gap with the developed countries, expounded the development course of our country’s sports industry, analyzed the sports The profound reason behind the status quo of industrial backwardness indicates the process of accelerating the industrialization of sports socialization and the effective countermeasures to realize the sustainable development of sports industry.