《北京青年报》在我国青年报刊之中,无论是社会影响还是经济效益,都是站在前列的。它的发展速度及方式曾引发了关于“北京青年报现象”(以下简称“北青报现象”)的讨论。在一定意义上,《北京青年报》对于我国青年报刊的发展具有一定的示范作用。因此,我们对于青年报业前景的研究,不可避免地要从解剖分析“北青报现象”入手。 In the youth newspapers and periodicals in our country, the “Beijing Youth Daily” is at the forefront of both social impact and economic efficiency. Its speed of development and methods have triggered discussions on the phenomenon of “Beijing Youth Daily” (hereinafter referred to as “the phenomenon of Bei Qing Daily News”). In a certain sense, the “Beijing Youth Daily” has a certain exemplary effect on the development of China’s youth newspapers and periodicals. Therefore, our research on the prospect of the youth newspaper inevitably starts with an anatomical analysis of the phenomenon of “Bei Qing Daily News.”