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如果节目是电视的血肉,那么编排就是电视的骨骼。好的节目编排有助于节目间的收视相互促进,频道的观众形成收视顺流,进而对节目和频道的收视产生一定的增益作用。现代社会,全类型、多元化的媒体互为补充又相互竞争,形成了各自相对稳定的受众群。电视作为一种大众传播媒介,其传播行为天然具有社会化属性,电视台在经营过程中,伴随着传播的社会化程度越来越高,逐渐衍生出电视活动这一概念。电视凭借自身形象直观、覆盖面广、时效性强的综合优势,
If the show is a television flesh, then the arrangement is the bones of the television. Good program layout helps to promote the viewing between programs mutually, channel viewers form watchstream, and then gain a certain gain effect on programs and channel ratings. In modern society, all types and diversified media complement each other and compete with each other, forming their respective relatively stable audiences. As a mass media, television has its own nature of socialization. As the TV station runs its business, the concept of television is gradually derived from the increasingly socialized communication. Television with its own image of intuitive, comprehensive coverage, timeliness of the comprehensive advantages,