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半坡时期原始彩陶鱼纹是中国原始图形的代表。建立在考古挖掘成果基础上对其演化方式进行研究能反映远古先民的审美趋势和艺术水平。本文针对半坡鱼纹的形态生成、演化过程进行了研究,提出了原始彩陶纹样由具象到抽象、由复杂到简单的演化过程。对现代视觉传达设计中的创意图形设计提出了可借鉴的方法与思路。
The original poetic fish pattern during the Banpo period was representative of the primitive Chinese graphics. Based on the results of archaeological excavations, the study of their evolutionary patterns can reflect the aesthetic trends and artistic standards of ancient ancestors. In this paper, we study the morphogenesis and evolution of Banded fish pattern and put forward the evolution process from primitive to abstract, complex to simple. The methods and ideas that can be borrowed from the creative graphic design in modern visual communication design are put forward.