论文部分内容阅读
随着移动虚拟社交的流行,通过对移动社交产品的用户心理展开分析,发现用户使用移动社交产品时存在从众心理、补偿心理、潜偷心理等心理需求;通过对其优势特点分析,了解移动社交产品具有娱乐、交易、学习等功能,同时具有的便捷性、互动性、创新性、虚拟性、多元性、自由性等特点,因此深受大众欢迎。通过对移动社交产品的用户心理及产品功能特色的解析及相关建议,使其不断完善自身产品设计,从而更好的提高其用户体验。
With the popularity of mobile virtual social networking, it is found through analysis of the user psychology of mobile social products that there are psychological needs such as herd mentality, psychological compensation and stolen psychology when using mobile social products. By analyzing the advantages and disadvantages of mobile social networking products, Products with entertainment, trading, learning and other functions, at the same time has the convenience, interactivity, innovation, virtuality, diversity, freedom and so on, so welcomed by the public. By analyzing the user psychology and product features of mobile social products and relevant suggestions, it constantly improves their product design so as to better improve their user experience.