社会道德和个体道德是道德建设的两个重要方面,也是构建和谐社会的两种价值取向,即社会价值取向和个体价值取向。社会价值是构建和谐社会的基本取向,个体价值是构建和谐社会的深层次取向。构建和谐社会的这两种不同的价值取向,决定了构建和谐社会的两种不同的机制。我们应重视构建和谐社会的个体价值取向。 Social morality and individual morality are two important aspects of moral construction. They are also two kinds of value orientation of building a harmonious society, that is, social value orientation and individual value orientation. Social value is the basic orientation of building a harmonious society and individual value is the deep orientation of building a harmonious society. The two different values ​​of building a harmonious society determine the two different mechanisms for building a harmonious society. We should attach importance to the individual values ​​of building a harmonious society.