从智慧旅游角度出发,对安徽省大学生旅游网站进行调查分析,发现大学生具有强烈的出游欲望,主要的旅游方式是自助游,旅游网络平台发挥着巨大的作用,然而目前专业的大学生旅游网站建设相对空白。采取问卷调查和访谈法,了解大学生对于目前旅游网站建设与发展的看法,对安徽省大学生旅游网站建设的可行性等进行了分析,并提出了市场开拓和网站建设的对策建议。 From the perspective of the wisdom tourism, the investigation and analysis of Anhui college students travel website found that students have a strong desire to travel, the main mode of travel is self-help travel, tourism network platform plays a huge role, but the current professional college students travel site construction relative blank. Take questionnaires and interviews, understand college students for the current view of the construction and development of tourism sites, Anhui Province, the feasibility of the construction of tourist web sites were analyzed, and proposed market development and site construction countermeasures and suggestions.