本文着重讨论我国高等艺术职业包装设计学科中的文化观。在社会发展日益全球化的今天,东西方文化之间、传统文化与现代思维、科学技术与人文艺术都在相互碰撞、融合,人们的生活方式及思维方式也随之改变。不同的民族文化,形成了多元化的思维方式与需求,出现了多元化的包装设计。在这种新时代、新环境中,包装设计教学也面临新的文化选择,试图提出新的教学理念。 This article focuses on the cultural view of the discipline of higher vocational education in China. In the increasingly globalized social development, the East-West culture, traditional culture and modern thinking, science and technology and humanities and art are all colliding and integrating with each other, people’s lifestyles and ways of thinking also change. Different national cultures, formed a wide range of ways of thinking and needs, there has been a wide range of packaging design. In this new era, the new environment, packaging design teaching also faces new cultural choices, trying to put forward new teaching ideas.