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近年来,互联网技术,尤其是移动互联网、大数据、云计算等科技高速发展,互联网对传统产业的改造正在从初期的网络营销、电子商务向消费者参与产品设计和研发环节,直至最后用互联网思维重新架构企业的方向发展。互联网对传统零售业、金融业的颠覆已经可见一般,下一个被颠覆的产业是否会是酒店业,答案一定是肯定的。互联网时代不仅为中国本土酒店带来了挑战,同时也为其提供了难得的弯道超车的历史机遇。基于此,笔者结合个人经历和文献资料,系统性的分析当下中国本土酒店如何通过借
In recent years, Internet technology, especially mobile Internet, big data, cloud computing and other high-speed technology development, the transformation of the Internet industry is from the initial network marketing, e-commerce to consumers involved in product design and R & D links until the end with the Internet Thinking to re-structure the direction of business development. Subversion of the Internet to the traditional retail and financial industries is already visible. Whether the next subverted industry will be the hotel industry will certainly be the answer. The Internet age not only poses challenges for local Chinese hotels, but also provides it with a historic opportunity to overtake corners. Based on this, the author combines personal experience and literature, a systematic analysis of how the current local Chinese hotel by borrowing