论文部分内容阅读
本文从纸质媒介的自身属性着手,结合当前最新案例,对互动式杂志广告的设计方法进行归纳分析,旨在对媒介生态变革中杂志广告的创新作出肯定,并希望能启迪更多平面媒体创作出更多更具创意的实效作品。
This paper starts from the own properties of paper media and summarizes the design methods of the interactive magazine advertisements with the latest case studies in order to affirm the innovation of magazine advertisements in the media eco-change and hopes to inspire more print media creation More more creative works.