艾山温泉旅游资源的开发具有较好的现实基础。本文运用SWOT分析方法,对艾山温泉的优势、劣势、机会和威胁等方面进行了分析。在此基础上,提出了艾山温泉旅游开发的相应对策。 Izan hot spring tourism resources development has a good realistic basis. This article uses SWOT analysis method to analyze the strengths, weaknesses, opportunities and threats of Izan Spa. On this basis, I put forward the corresponding countermeasures for the development of Iksan hot spring tourism.