西方管理学界有3C的说法,即客户(customer)、竞争(competition)、变革(change)是企业管理中三项最重要的概念。先说一点题外话:如果再补充一个C,即公司文化(company culture),这四个C抓住了管理工作的四条主线,构成了完整的企业管理哲学:客户是企业存在的理由,竞争是企业生存的环境,文化是企业健康的基因,变革是企业发展的路径。这四条主线就是企业的纲,在更高的层 Western management scholars have 3C, that is, customer, competition and change are the three most important concepts in business management. To put it in a nutshell: If we add a C company culture, these four Cs capture the four main lines of management and form a complete philosophy of business management: the customer is the reason for the existence of the enterprise and the competition is The environment of enterprise survival, culture is the gene of enterprise health, and the change is the path of enterprise development. These four main lines are the company’s program, at a higher level