公关演讲与游说是一个既古老又现代的话题。说它古老是因为在2500年以前,曾在古希腊、古罗马和中国的战国时期,留下过光辉的业绩。说它现代是因为自19世纪的美国政权建设和其他资本主义国家的商品市场经济发展中,仍在大量的、成功的使用。(一)从卡特李普的演讲、游说观说起 Public relations talks and lobbying are both ancient and modern topics. It is ancient because it left a brilliant performance in the Warring States Period of 2,500 years ago, in ancient Greece, ancient Rome and China. It is said to be modern because of the large and successful use of the power of the United States in the nineteenth century and the development of commodity market economies in other capitalist countries. (A) Speaking from Carter Lip’s speech and lobbying