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中央全面深化改革领导小组刚刚审议通过了《关于推动传统媒体和新兴媒体融合发展的指导意见》。从发展趋势看,新闻客户端可以成为传统媒体迈向融合发展的一个重要台阶。因此,近来全国大量媒体尤其是纸媒均进一步着力新闻客户端市场。对传统媒体而言,可以向技术先进、机制灵活的竞争对手学习什么?要使客户端真正成为媒体融合利器,需要规避哪些先天
The leading group for comprehensively deepening the central government’s reform just reviewed and adopted the Guiding Opinions on Promoting the Integration and Development of Traditional and New Media. From the development trend, the news client can become an important step toward the integration and development of the traditional media. Therefore, recently a large number of media nationwide, especially paper media are further focused on the news client market. For traditional media, what can be learned from technologically advanced and flexible mechanisms competitors? To make the client truly become a media fusion weapon, what innate need to be avoided