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2004年11月,王晓初入主中国电信之时,正逢固网话音业务为移动业务蚕食严重之际,增量不增收、用户增长放缓等问题都在困扰着固网运营商。这位中移动的前董事长对中国电信的发展又能给出什么良方?王晓初的答案是转型:由传统的基础网络运营商全面转型为现代综合信息服务提供商。而实现这个目标的法宝,就是两大业务品牌:“商务领航”和“号码百事通”。到今年12月,中国电信转型就将满两年了。《通信世界》周刊本期出版中国电信专题,介绍两大业务品牌支撑下的电信转型情况。
In November 2004, when Wang Xiaochu took charge of China Telecom, it coincided with the fixed-line voice service that eroded the mobile business seriously. Increasing revenue without increasing revenue and slowing user growth all plagues fixed-line operators. The former chairman of China Mobile’s development of China Telecom can give what good? Wang Xiaochu’s answer is the transformation: from the traditional basic network operators to fully transform the modern integrated information service providers. The magic weapon to achieve this goal, is the two major business brands: “business pilot” and “numbers Knowing.” By December this year, China Telecom will be about two years before the transition. “Communication World” magazine published this issue of China Telecom this issue, introducing two major business brands under the support of the telecommunications transformation.