随着二十一世纪经济全球化脚步的不断加快,信息化技术开始被应用到生活中的各个方面。特别是对于大学生这一群体来说,其对于新鲜的事物都有很大的兴趣,因此,互联网在高校大学生活中是必不可少的,微博成为了大学生生活的一部分。如何让互联网为高校大学生带来更多、更有意义的知识是我们当今应该考虑的问题。本文主要针对微博的特点以及其对高校思想政治教学的影响,分析了微博在高校思想政治教育中的应用价值,并探讨了具体的应用措施。 With the accelerating pace of economic globalization in the 21st century, information technology has begun to be applied to all aspects of life. Especially for the group of college students, which have a great interest in fresh things, so the Internet is indispensable in university life, microblogging has become part of the life of college students. How to make the internet bring more and more meaningful knowledge to university students is what we should consider nowadays. This article focuses on the characteristics of Weibo and its impact on ideological and political teaching in colleges and universities, analyzes the application value of Weibo in ideological and political education in colleges and universities, and discusses the specific application measures.