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继被大润发等超市下架后,其与家乐福之间的合作也谈判失败。自7月10日起,蓝月亮将被北京家乐福超市全面下架。业内人士认为,遭遇渠道下架是蓝月亮与渠道商利益博弈的结果。这是蓝月亮与渠道商矛盾的全面升级。此前,蓝月亮产品已遭大润发、欧尚卖场的全国性下架。大润发此前发布声明表示,“蓝月亮不想做卖场的进货商,想做专柜售卖,不符合大润发商品陈列制度,
Following the run by RT-Mart and other supermarkets shelves, its cooperation with Carrefour also failed to negotiate. Since July 10, Blue Moon will be fully shelved Beijing Carrefour supermarket. The personage in the industry believes that encountering the channel under the shelves is the result of the blue moon and channel business interests game. This is the blue moon and channel contractors a comprehensive upgrade. Previously, Blue Moon products have been RT-Mart, Auchan stores nationwide shelves. RT said in a statement earlier, ”Blue Moon do not want to do the store’s sales, want to do the counter sale, does not meet the RT-Mart product display system,