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伴随着新媒体时代的到来,我国影视流行文化行业的发展也逐渐在全媒体时代下开展。借助新媒体以及新技术,并且将互联网作为平台和主体,我国影视流行文化传播速度以及传播质量都逐渐形成优势。因此本文就将针对全媒体时代下影视流行文化的发展与演变过程进行分析,并且从技术与艺术、调整与经营、娱乐与消费的角度分别进行阐述,以期为我国全媒体时代下影视流行文化的发展与演变分析提供参考和借鉴。
With the advent of the new media era, the development of China’s film and television popular culture industry has also gradually been carried out under the all-media era. With the help of new media and new technologies, and using the Internet as a platform and main body, the popularity of film popular culture in our country has gradually taken shape. Therefore, this article will analyze the development and evolution of popular film and television under the all-media era, and elaborate it from the aspects of technology and art, adjustment and management, entertainment and consumption. Development and evolution analysis provide reference and reference.