一年之计在于春,又到了一年一度的农机产品销售旺季,按照惯例,农机生产企业要赶在这个时节扎堆推出新产品,一来是形成了习惯,二来是盼望能够通过新产品带来销量的提升,为全年的营销工作开个好头。这种愿望无疑是美好的,但通过笔者近几年的跟踪调查发 Year plan is in spring, but also to the annual sales season of agricultural products, in accordance with established practice, agricultural machinery manufacturers to get together in this season to launch new products, one is the formation of a habit, and secondly, is looking forward to through the new product band To improve sales, marketing for the whole year to make a good start. This desire is undoubtedly good, but by the author’s follow-up survey in recent years